Gracie Abrams is making major headlines today. First, the rising star recently did a massive interview on BBC Radio 1. She took the time to heavily praise another famous pop superstar.
Therefore, fans of both artists are going wild online. In the Gracie Abrams Ariana Grande interview clip, Abrams called Grande an “unmatched voice and presence.” Furthermore, she praised the global star for keeping an intimate connection with her massive fanbase.
Abrams showed her love in another major way. Specifically, she covered Grande’s massive hit song “We Can’t Be Friends” in the famous Live Lounge. This popular track was a huge Billboard Hot 100 number-one hit.
However, we need to look closely at the timing of this sweet praise. In reality, Abrams is currently working hard to promote her own brand new album.
Consequently, praising a massive global star is a brilliant PR strategy. Ultimately, it helps her grab the attention of millions of devoted “Arianators” to boost her own record sales.
Both singers have massive projects happening right now. Next, Grande is traveling for her Eternal Sunshine Tour and dropping her eighth studio album, Petal, very soon.
Interestingly, Abrams just released her new album, Daughter From Hell, and two surprise bonus tracks. She is also planning a massive worldwide tour this winter.
Here are the exciting upcoming projects for both stars:
If you want to read more about clever celebrity marketing, check out this recent Selena Gomez 34th birthday celebration post. Finally, both of these talented artists will continue to dominate the music industry this year.
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